Political Advertising: Coming Soon to a Screen Near You

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Nerd Quiz: What do US Presidents Calvin Coolridge, Dwight Eisenhower, and Barack Obama all have in common?   Answer: They each broke ground on new forms of political advertising:  Coolridge used Radio in 1924, Eisenhower used TV in 1952, and Obama used Digital in 2010. Politics and advertising have a long relationship. Even back in […]

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