Mobile Video Viewing Builds Force in 2016

Mobile Video Ads sovrn.com

Mobile video views are predicted to skyrocket this year. In 2015, 20% of video views happened on mobile devices. Now in 2016, up to 50% of video views are estimated on mobile devices. Why are advertisers so hot on video ads? The average click-through-rate (CTR) of video ads is 1.84 percent, the highest CTR of all […]

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